Category Archives: Marketing

Don’t Work Harder, or Smarter. Commit to These 3 Things & Watch Your Life Improve

Many of us put off taking pleasure in our everyday lives to some time in the future. We’ll work super duper hard … and maybe by next vacation, maybe when the kids move out, maybe when I retire, we can do those pleasurable things that we love. But not before all of the work is done, good […]

99% Of Successful Individuals Start Doing These 9 Things Early In Life

People define success in a lot of different ways. Some think it’s a certain amount of money. Others define it as a way of living, a level of freedom. The truth is, you can define success a hundred different ways — the only thing that matters is whether or not you’ve met the expectation you have for yourself. […]

This Strategy Makes It Impossible To Procrastinate

How often have you started a new habit that you already quit after several days? If you’re like me in the past, the answer is something like, “all the time.” Forming a new habit is hard. I don’t have to tell you that. We all know how difficult it is to live a prosperous and […]

This Is How To Plan A Day.

I am going out of town with my family tomorrow. I have a lot to get done before we step on the plane. I woke up with my mind spinning on repeat: work, write, errands, kids, meals, cleaning, dog. All the things I want or need to do today. Over and over. I knew I […]

Guerrilla marketing ideas for small brands looking to take down Goliath.

Historically, smaller scrappier armies heavily outnumbered by larger foes would use their speed and agility to excel at a military strategy called Guerrilla warfare — a hit-and-run approach to war used to pick apart gargantuan (but slower-moving) armies. Think of the small nerd in grade school getting bullied by a group of teenage boys that […]

10 Steps to Become a Millionaire in 5 Years

It doesn’t matter where you currently are in your financial situation — whether just starting out or already making lots of money. Most people, no matter what their income, are treading water. As a person’s income rises, so does their spending. Few people understand how to continually increase their income, lifestyle, and joy at the […]

6 Habits of Insanely Productive People

The people getting more done than you don’t have 25 hours in their day, or 13 months in their year. They’ve learned to use time differently, more efficiently, and to much better effect. Here are just a few of the habits many insanely productive people use. They start the day right It seems counter intuitive […]

The 6 Steps of Turning Yourself Into a Personal Brand

“How do I create a personal brand?” It’s a question I get asked a lot. I used to think personal branding was a fallacy. A misinterpretation of people and their company. Now, more than ever, I realize that the most powerful move you can make is to become a brand. In any area. It’s 11 […]

How Netflix Acted Like a First Place Brand

In the early days of Netflix, we were an underdog, to say the least. Our competition was every single place that rented DVDs — from gas stations all the way up to big video stores. But clearly our number one competitor was Blockbuster (followed by Hollywood Video, in a distant second). As we set out […]

Why Everyone Thinks They Can Do Marketing

I’m sure you’ve heard it all before, especially during times of economic downturn. “Couldn’t we just sell ‘x’ or ‘y’ right now?” “Let’s start a TikTok account, we can just go viral and sell loads of ‘x’.” “Let’s just run a 20% OFF Sale and put ads on Facebook to make millions in income.” If […]