Category Archives: Brand

Don’t Work Harder, or Smarter. Commit to These 3 Things & Watch Your Life Improve

Many of us put off taking pleasure in our everyday lives to some time in the future. We’ll work super duper hard … and maybe by next vacation, maybe when the kids move out, maybe when I retire, we can do those pleasurable things that we love. But not before all of the work is done, good […]

99% Of Successful Individuals Start Doing These 9 Things Early In Life

People define success in a lot of different ways. Some think it’s a certain amount of money. Others define it as a way of living, a level of freedom. The truth is, you can define success a hundred different ways — the only thing that matters is whether or not you’ve met the expectation you have for yourself. […]

This Strategy Makes It Impossible To Procrastinate

How often have you started a new habit that you already quit after several days? If you’re like me in the past, the answer is something like, “all the time.” Forming a new habit is hard. I don’t have to tell you that. We all know how difficult it is to live a prosperous and […]

Guerrilla marketing ideas for small brands looking to take down Goliath.

Historically, smaller scrappier armies heavily outnumbered by larger foes would use their speed and agility to excel at a military strategy called Guerrilla warfare — a hit-and-run approach to war used to pick apart gargantuan (but slower-moving) armies. Think of the small nerd in grade school getting bullied by a group of teenage boys that […]

10 Steps to Become a Millionaire in 5 Years

It doesn’t matter where you currently are in your financial situation — whether just starting out or already making lots of money. Most people, no matter what their income, are treading water. As a person’s income rises, so does their spending. Few people understand how to continually increase their income, lifestyle, and joy at the […]

Morning Habits, Jump-Start Your Brain For Success

Ever wondered why most successful people have morning habits? No, it’s not because they’re OCD or odd in any way. They develop habits for this one simple reason: to reduce friction in their lives so they can focus on what they do best. Makes sense, right? “We first make our habits, and then our habits make us.” […]

The 6 Steps of Turning Yourself Into a Personal Brand

“How do I create a personal brand?” It’s a question I get asked a lot. I used to think personal branding was a fallacy. A misinterpretation of people and their company. Now, more than ever, I realize that the most powerful move you can make is to become a brand. In any area. It’s 11 […]

How Netflix Acted Like a First Place Brand

In the early days of Netflix, we were an underdog, to say the least. Our competition was every single place that rented DVDs — from gas stations all the way up to big video stores. But clearly our number one competitor was Blockbuster (followed by Hollywood Video, in a distant second). As we set out […]